Blog Layout

Our Newest Retargeting & Matching Capabilities

Nov 04, 2024

In today’s fast-paced digital environment, companies are looking for smarter ways to capture and convert high-intent prospects. Rami Consulting Group has risen to this challenge, introducing innovative retargeting and matching capabilities that streamline and elevate the entire sales process. By leveraging over 10 intent data sources, artificial intelligence, and robust automation, Rami Consulting Group delivers a comprehensive, unified workflow designed to scale prospecting, personalize outreach, and maximize engagement.

Driving Pipeline with 10+ Intent Data Sources

At the core of Rami Consulting Group’s advanced marketing approach is the ability to harness more than ten intent data sources. These sources provide insights into which companies and decision-makers are actively searching for solutions within your industry, allowing for laser-focused targeting. By identifying high-intent leads, marketing and sales teams can prioritize their efforts, connecting with prospects who are already showing signals of interest.


For instance, when a prospect engages with content on multiple platforms or searches for specific industry keywords, Rami Consulting Group’s platform captures and analyzes these intent signals. This intelligence empowers businesses to engage prospects precisely when they are in the market for a solution, significantly increasing the chances of conversion and reducing the sales cycle.

Example: Commercial Truck Repair

Another sector ripe for MarTech innovation is commercial truck repair. In this industry, quick response times and strong relationships are essential. Implementing marketing automation and geotargeted ad campaigns can dramatically improve lead capture. For instance, when a fleet manager visits a truck repair company’s website but doesn’t schedule a service, marketing automation kicks in. The system could initiate an email sequence that provides maintenance tips, special offers, or reminders about the benefits of regular service.


Geotargeted ads are also crucial for capturing emergency repair leads. Imagine a truck repair business using location-based technology to serve ads to fleet operators or logistics managers who are currently driving through the area or conducting operations nearby. When a breakdown occurs, the business has already made an impression, ensuring that their services are considered first in a moment of need.

Case Study: Driving ROI for Restaurants Through Private Events

One of the standout applications of Rami Consulting Group’s matching capabilities lies in the restaurant industry, where driving higher ROI areas, such as private events, is a major priority. By identifying key decision-makers—such as corporate event planners, HR coordinators, and social club organizers—Rami Consulting Group helped a prominent restaurant chain increase bookings for private events.


Using advanced intent data and matching technology, the marketing team could pinpoint professionals who were actively researching venues for corporate gatherings or holiday parties. They then launched a multi-channel outreach campaign, consisting of personalized emails, LinkedIn messages, and targeted ads featuring stunning visuals of the restaurant’s private event space. As a result, the restaurant chain saw a substantial increase in event bookings, translating to higher revenue and a significant return on investment.

Use Case: Unified Workflow for Scaled Prospecting and Personalization In B2B Industries

One of the most significant pain points for marketing and sales teams is managing disparate tools and processes. Rami Consulting Group addresses this by integrating all key elements of prospecting, personalization, and engagement into a unified workflow. This comprehensive approach ensures that every team member is working with the same high-quality data and executing campaigns in a coordinated, cohesive manner.


This streamlined workflow not only reduces inefficiencies but also empowers teams to scale their efforts. For example, a sales representative can seamlessly shift from prospecting to personalized outreach without needing to switch between platforms or manually input data. Marketing teams can deploy highly targeted retargeting ads based on real-time insights, keeping the brand top-of-mind for high-value leads. Together, these capabilities drive pipeline growth and help businesses connect with their audience more meaningfully.

Rami Consulting Group Insights

04 Nov, 2024
Blue-collar industries, like commercial roofing and commercial truck repair, have traditionally relied on word-of-mouth referrals, long-standing client relationships, and boots-on-the-ground sales efforts. However, the landscape is changing. As digital transformation continues to redefine every sector, companies in these fields are increasingly exploring how marketing technology (MarTech) can drive business growth and create new opportunities.
By Archal Rami 17 Mar, 2024
In the dynamic world of digital marketing, staying ahead of the curve is essential for success. Rami Consulting Group, a marketing agency and consulting firm, aims to use Artificial Intelligence (AI) on behalf of our clients to revolutionize Search Engine Optimization (SEO) and advertising strategies. By leveraging AI technologies & integrations, Rami Consulting Group has unlocked new avenues for driving traffic, using marketing budgets more efficiently, increasing conversions, and maximizing ROI. Here are five innovative ways we are using AI to enhance SEO and advertising:
By Archal Rami 13 Jun, 2021
Receiving, processing, and leveraging data to make successful strategy shifts & pivots is key to a successful marketing strategy in the current decade. There are multiple things that can be A/B tested, including demographics, advertising copies, and landing pages. Run the campaign like a science experiment, with placebos and variables.
More Posts
Share by: